Forward city

Forward city was an interactive installation made with Studio Danmole and Beatfreeks for Birmingham City Council.

The project explained the Council’s budget process in a clear and playful way, informing local residents of how it works before the public consultation.

We drew inspiration from 8-bit games, thinking of residents as active players and riffing on Birmingham’s hallmarks to create a condensed cityscape. This explained the budget process while audiences took a walk through the ‘city’.

My focus was on content design, bringing storytelling to the heart of the factual writing. We paired text with visual elements to structure a journey and create interactive experiences for audiences.

Studio Danmole designed and produced the physical structure and visual design, while the Beatfreeks team facilitated Forward City as it popped up around Birmingham in 2019.

Skills used

Concept and design development, copywriting


Yinka Danmole
Tony Bhajam
Mickel Morridadi


Laura Rhodes